A workshop for the digitally-confused small business
Have you heard about the opportunities to use Social Media to grow your business – but don’t know where to start?
Have you tried Social Media but couldn’t get the hang of it?
Don’t know your #hashtag from your Pins?
Then this friendly 1-day workshop is just what’s needed. You’ll go away knowing just what Social Media is, why it can hugely benefit your business and how to set it up without it taking over your working week.
Whether you’ve got some Social Media experience or are completely new to it all then we’ll take you by the hand and guide you through creating your own Social Media Action Plan.
There’s no such thing as a stupid question on a clickSCR workshop – whatever’s bugging you about Social, we’ll help you find a solution.
Just what Social Media actually is, including some uses & sites you wouldn’t have thought of!
Why smart businesses use Social Media.
How to devise a PLAN for using Social Media. And how just 10-20 minutes a day could have an astounding return for your business.
What Twitter is all about.
How to create a genuine Twitter following of people interested in what you have to say.
…and how to get a ROI on those followers!
See how Facebook can work for businesses – it’s actually not about teenagers, the biggest single demographic is actually 25-34 year olds. Do they form part of your target market?
Why your online reputation is vital. Even if you don’t actually have a website.
Going ‘viral’ – how to get the most Likes, Shares and Comments on all of your Social Media updates.
How to manage your Social Media time & demands.
You’ll see some great examples of “When Social Media Goes Bad” – and you’ll find out how to avoid joining them.
Learn how to use Social Media to make better recruitment decisions.
How to advertise on Social Media with or without a budget.
Using Social Media as part of a website launch strategy
…and a whole lot more.
No prior knowledge is assumed. We encourage all attendees to freely debate the topics & share/exchange ideas (Chatham House Rules naturally) as well as seek guidance on any specific Social Media problems they’ve encountered.
A buffet lunch will be provided along with tea & coffee throughout the day. 09:30 for a 10:00 start with finish around 16:30.
LinkedIn is for the people you know. Facebook is for the people you used to know. Twitter is for people you want to know ~ Source unknown
If you’re running a small business and getting behind on the bookwork then you could do worse than have a chat with our clients at Maughan Finance & Business Planning Solutions. They specialise in routine book keeping, one-off sortouts and similar back office & credit control tasks for small businesses across West Lancs (Burscough, Hesketh Bank, Tarleton, Banks, Ormskirk & Lathom for example).
They specialise in the agricultural & equestrian sectors (did we mention, we also know some great people who do equestrian insurance?) but can work with small & growing businesses in any sector.
And having an Associate Consultant with well over 40 years of banking know-how at his fingertips, they also help with:
Assistance with Business Plan writing
Business Mentoring & Coaching
Support during bank negotiations & meetings
Assistance with Funding for Growth applications
Give them a call today, we’re happy to recommend them!
Here at clickSCR, we’re delighted to have been working with KC Workwear in Birkdale, Southport for sometime in support of their online presence. They do a great range of workwear & promotional items and can put a logo onto almost any material – we use them ourselves in fact!
When John North at Strawberry HR, a Formby HR consultancy on the outskirts of Liverpool wanted to improve the visibility of his Company’s website, he turned to the SEO experts at clickSCR.
Strawberry HR works with employers at every stage of the employment process from setting up policies & company handbooks through to recruitment/interview advice and ultimately, assisting in the management of absence, grievance or supporting clients at employment tribunal. John was mystified by certain changes to his position in search results and asked us to help.
Working with John, we were able to advise on how recent changes to search engine ranking algorithms had impacted his site ranking, how to make best use of Social Media and we’ve started to implement some gentle SEO changes to nudge his site’s visibility in the right direction.
Indeed, clickSCR, Raise the Roof Marketing & Strawberry HR now collaborate in offering a tailored service assisting organisations make us of the latest Social Media opportunities whilst integrating them into the organisations HR & policies framework through training & production of new staff policies as required.
Top Tip: SEO isn’t all about getting to the top of Google’s first page. That’s a vanity. clickSCR works with clients to raise their website profile to the level that provides the right amount of relevant, quality traffic for that business. We believe in raising visibility to the people who are really interested in your site – your prospective customers. Once we’ve done that, improved search rankings follow naturally, organically & won’t let you down if Google moves the goalposts.
Financial services such as loans & mortgages are acknowledged as one of the hardest areas to generate quality online traffic – particularly when in competition with the direct lenders with huge SEO & Paid click advertising budgets at their fingertips.
Which is why clickSCR is delighted to be working in partnership with a leading independent mortgage broker – with years of experience behind him and a string of success stories, Graham McCarthy of Martland Mortgages.com provides a service to those with circumstances that mean they don’t fit the tidy boxes of the average bank mortgage.
It could be as simple as a single missed payment or the variable income of the self-employed that makes banks reject an application or perhaps circumstances are more complex such as requiring a mortgage on farmland, for a buy-to-let property or special mortgage arrangements for pensioners.
clickSCR is working alongside Martland Mortgages to provide website amendments, Organic SEO and paid marketing through the myriad of Pay-per-click schemes available to us.
Increases in website rankings & traffic has generated significant enquiries and we’ve only just scratched the surface – just think what clickSCR could do for your business!